Your credit policy (which the customer has a copy of) sets out the conditions and penalties in respect of every invoice raised. A policy that all staff understand, should mitigate the risk of never being paid.
Cash flow is the lifeblood of a business, and an effective collection policy is essential to keeping the money rolling in. Whether you are looking to improve your existing strategy or starting from scratch, consider these tips for implementing a successful policy:
Be proactive. Create your collection policy before you extend credit to your first customer. You're going to run into payment problems from time to time, so be prepared.
Use it or lose it. It's a fact: The longer you wait, the less money you'll collect. Begin your collections procedure as soon as you notice a delinquent account. Start calling customers the day their invoice becomes past due, and call them every day until the bill is paid. Most people will pay persistent creditors first. Send a letter. Develop a template for each letter so you can easily fill in the blanks and send it out when an invoice is 30, 60 and 90 days past due. Sending letters lets your customers know you take your collections seriously, but it will also help you document the process in case you need to take legal action. If the bill remains unpaid, have your lawyer send a final demand for payment, stating that legal action is your next step.
Bend, don't break. If a good customer is occasionally late with a payment, be flexible. Do continue to call them to request payment, and set up a payment plan if necessary. Resort to extended payments only in emergencies.
Get rid of dead weight. A slow-paying customer can be worse than no customer at all. Once you figure in the time and energy you spend tracking and collecting their outstanding invoices, these delinquent customers may be actually costing you more money than they're worth. Cut them loose.
Call a professional. Collection agencies can be very effective; in many situations, a business will gladly pay rather than risk further damage to their credit rating.
Check the exact name and legal status of each of your customers (you will need this if you ever have to take legal action to recover a debt).
Do not assume that you will be paid on 30 days or end of month following.
Attention to detail can make all the difference in getting paid on time.
The only good customer is a paying customer, and if you don't ask ...
Did you know that by using a third party (such as us), to undertake your credit control, can improve your cash flow by as much as 40%?
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